Glossary
Delivery Log
Every campaign generates delivery log entries per group. Operators diagnose problems from patterns instead of guessing.
Status types
- Success: post live
- Pending: group admin approval queue
- Rejected: admin or policy decline
- Failed: technical/session error
Why marketers care
Bulk posting without per-group status is flying blind. Logs tell you which communities actually received your offer, which admins slow-walked you, and which rules you violated. That feedback loop protects account health and improves next week’s copy. Logs turn bulk posting from a black box into a system you can tune. Without them you are guessing which groups actually saw your offer and which admins quietly blocked you. Logs are the feedback loop that makes bulk posting improvable week over week.
Common mistakes
- Checking logs a week later when patterns are stale
- Treating pending as success in client updates
- Ignoring repeated failures in one group without removing it from the bundle
- Assuming success in the composer means live in the group feed
Example in practice
After a product launch campaign to 35 groups, the delivery log shows 29 success, 4 pending, 2 rejected. Both rejections share the same message about links in post body. The operator moves URLs to first comment for those groups, removes one group with three consecutive rejections, and schedules a smaller follow-up. Pending entries flip to success the next morning when admins approve overnight posts. The operator shares a one-page log summary with sales so they know which groups actually saw the launch offer.
In MaherPost
Delivery logs update live during campaign composer runs. Click any row for timestamp, group name, status, and error hints. Export CSV for client reports. Failed rows feed back into Account Health scoring on the next campaign. Included at $37/mo with unlimited history retention for active accounts. Review within 24 hours so pending posts do not surprise you on Monday. Filter by client workspace when agencies run parallel campaigns for multiple brands.
Related reading
Use Delivery Log in your group campaigns
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