Glossary
Group Bundle
A group bundle is a saved list of Facebook groups in MaherPost segmented by niche, geography, or promo rules for targeted campaigns.
A group bundle is a saved set of posting targets. Instead of ticking forty groups by hand for every campaign, you pick “Austin local promo” or “Buyer groups.”
Example segments
- Real estate: hyperlocal vs metro buyer groups
- Agency: one bundle per client, never shared
- Local business: groups that allow Monday promos vs strict community groups
Why marketers care
Bundles let you match copy, timing, and link rules to the groups that will actually accept your post. That is the difference between targeted bulk posting and spam. A good bundle changes over time: you drop groups that never respond and rename the bundle when a group’s rules change, so whoever schedules the next campaign picks the right copy.
Common mistakes
- One giant bundle containing every group you have ever joined
- Never removing dead groups or groups that have banned you
- Sending the same promo copy to strict and relaxed bundles
- Sharing client bundles across accounts without clear permissions
- Mixing different clients’ niches in one bundle to save time
Example in practice
A real estate team keeps three bundles: “North Austin buyers” (12 groups), “Investor discussion” (8 groups), and “Strict HOA communities” (5 groups, no links). For a new listing, the investor bundle gets investor-focused copy with the link in the first comment, the HOA bundle gets softer neighborhood copy with no links, and the buyers bundle gets an open house invite with plenty of spintax. Because each bundle’s rules are written into it, rejections stay low and new agents can see which groups accept what.
In MaherPost
You create and edit bundles in the dashboard, then attach one to a campaign in the campaign composer. Agencies can label bundles by client workspace. Lead Radar and outbound campaigns use the same lists, so you watch the groups you post to. Review bundles monthly: a dead group adds delay time and risk and reaches nobody.
Related reading
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