White Label Facebook Auto Poster for Agencies
Launch your own branded Facebook group posting SaaS with MaherPost white label. Setup, pricing strategy, onboarding, and client safety.
MaherPost Team August 6, 2026 10 min read 
Agencies that sell Facebook group marketing eventually outgrow spreadsheets and manual posting. White label MaherPost lets you offer a branded group auto poster on your own domain, with your logo and your pricing, running on our infrastructure.
This guide covers what white label includes, how to price it, and the safety terms that keep client accounts out of trouble.
What MaherPost white label includes
- Custom domain and SSL
- Your brand colors and logo on the dashboard
- Full MaherPost feature set: campaigns, spintax, Account Health, Lead Radar
- Hosting and updates handled by the MaherPost team
- You own customer relationships and set plan prices
Contact us for current setup and platform fees. No revenue share on what you charge clients.
The alternative is building your own chrome extension software, which means months of development, fixes every time Facebook changes its UI, and a support load you carry yourself.
Who white label fits
Marketing agencies adding group posting to local business retainers. See /for/agencies/.
SaaS entrepreneurs serving niche verticals (realtors, coaches, contractors) with a focused tool.
Existing poster resellers migrating from abandoned tools. See migrate from abandoned poster tools.
It is not a fit if you need headless cloud posting through the Graph API, because that no longer works for groups. Read Meta killed group APIs.
Pricing strategy
Typical reseller tiers (you set exact numbers):
| Your plan | Suggested features | Notes |
|---|---|---|
| Starter | Unlimited posting and scheduling | Compete on value |
| Pro | Unlimited posting, spintax | Core moneymaker |
| Premium | Lead Radar, AI copy | Premium differentiation |
| Agency | Multi-seat, reports | Local business clients |
Bundle white label access into $297-$997/mo client retainers that include strategy and copywriting. Software on its own ends up competing on price. Software plus group list curation and reporting is where the margin is.
Internal cost analysis: manual vs automated posting.
Client onboarding flow
- Discovery: client niche, group list, promo rules
- Account access: client Facebook profile (not shared passwords across clients)
- Warmup week: communicate account warmup expectations
- Bundle setup: segment groups by rules
- Copy approval: spintax templates signed off
- First campaign: conservative delays, delivery log review
- Reporting cadence: weekly or monthly client reports
Put in writing that no tool guarantees zero account restriction, and show Account Health on the kickoff call.
Safety and liability language
Include in your terms:
- Client owns Facebook account risk
- Posting volume follows Account Health recommendations
- Client approves group list and copy
- You pause campaigns on restriction signals
Link clients to is Facebook auto poster safe and avoid post rejection.
Marketing your white label product
Sell the outcome, not the software:
- “Reach every local buyer group from one dashboard” for real estate resellers
- “Fill your coaching pipeline from Facebook groups” for coaches
- “White-label reporting your clients actually read”
Use niche landing pages: /for/real-estate/, /for/home-services/, etc.
Support model
Tier 1 (you): onboarding, copy, group strategy
Tier 2 (MaherPost): platform bugs, extension updates, infrastructure
Keep a library of short screen recordings covering extension install and the first campaign. Most churn comes from onboarding that went wrong, not missing features.
Feature highlights to demo
- Campaign composer with spintax preview
- Lead Radar inbox
- Delivery log export
- First comment links
- RSS for ecommerce clients (RSS guide)
Next steps
- Ask about white label
- Read agency client reporting playbook
- Pilot with 3 paying clients before broad launch
Put this into practice.
MaherPost posts to every Facebook group you have joined, with spintax, safe pacing and a log of every delivery. $29 a month.
Written by the MaherPost Team
We build MaherPost and run group campaigns with it every week. These guides come from what we see working, and what gets accounts in trouble. Questions or corrections: support@maherpost.com.
